Create and sell your training programs.
Write your workouts in BUILD, preview the experience, and sell on PRGRM with no upfront publishing charge.
Free to publish. Keep 85% of each sale.
Actual PRGRM program exportYour first sale starts with four simple steps.
Start building today. Everything you need to take your training program from an idea to a listing is right here.
- Built around your method
01Build your program
Add your workouts, exercises, and coaching notes in BUILD. Save and preview as you go.
Free to start 
Your files, ready.02Preview your program
Choose your design and sample pages. Review the program buyers will follow in TRAIN and decide whether to include downloads.
Free to publish
SELLER PAYOUT SETUPLet’s get you connected.Connect with StripeVerify details & add your payout account03Connect Stripe & set your price
Complete your creator profile and connect Stripe for payouts. Set your price and submit your listing for review.
Payouts through Stripe
Your own place on PRGRM.A storefront for your training.04Go live & start selling
Once approved, share your listing. Buyers pay once and open the program in TRAIN, with downloads only if you include them.
You keep 85% of the price
Go live after marketplace approval and completed seller onboarding.
See what your program can look like.
Preview the program overview, weekly schedule, strength sheets, and coaching pages. All exported from BUILD with PRGRM branding.
Build for free.
Sell with no upfront fee.
Sell through PRGRM for a 15% fee per sale. If you also want files to distribute yourself, purchase exports separately for $29.
Start building$29USD / program
Plus applicable tax. Finished files and future prepared updates for the same program.
- Create, save, and preview for free
- No storefront or payout setup required
- Email, print, or sell your files independently
On the program price before tax for sales through PRGRM. Standard payment processing is included in PRGRM's share.
Selling, exports, and payouts.
Do I need to be a seller to start building?
No. Create, save, preview, and follow your own programs in TRAIN for free. Set up selling when you're ready to offer a program through PRGRM.
What can people see before they buy?
Your listing explains the program and shows its cover. If you include a sample, buyers can explore those selected pages in the content preview and download the sample PDF. The full paid program remains protected.
Do I need to buy exports before selling?
No. Choose Sell on PRGRM and submit your program for review with no upfront payment. You will need a public creator profile, verified email, accepted seller terms, and completed payout onboarding.
How do payouts work?
Connect your payout account through Stripe during seller setup. Availability depends on supported countries and completed verification. Sales & exports shows your sales and payout status.
Can I sell the files through my own website?
Yes. The optional $29 export purchase lets you distribute that program’s finished files independently. PRGRM does not take a commission on those sales; your own checkout and delivery arrangements apply.